BUSINESS RESEARCH, Harvard Deusto. Full Issue Vol 4 No 1 (2015). UNIE Business Research, [S. l.], v. 4, n. 1, p. 1–61, 2018. Disponível em: https://unieresearch.universidadunie.com/ubr/article/view/212. Acesso em: 29 sep. 2026.