BUSINESS RESEARCH, Harvard Deusto. Full Issue Vol 4 No 2 (2015). UNIE Business Research, [S. l.], v. 4, n. 2, p. 62–112, 2018. Disponível em: https://unieresearch.universidadunie.com/ubr/article/view/211. Acesso em: 29 sep. 2026.